18 Proven SEO Strategies to Dominate Google Rankings & Drive Traffic

Embedding tools like Tagbox help add a social media feed to your website, making it more engaging and pleasing to the eye. Technology allows you to stay current with the market and gain a higher ranking with minimal manual effort. You should ensure your meta descriptions are concise, compelling, and match the page’s content.

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Instead, Gonzales states that every website needs a long-term keyword strategy to succeed with SEO. Mobile-friendliness ensures users can access your site from any device, including smartphones. When you publish content that’s thoughtful, original, and genuinely helpful, it provides real value to searchers. “In turn, Google’s algorithm can and will continue to recommend the website as a valuable resource,” Gonzales explains.

Prevent Keyword Cannibalization

Although you can’t directly control which site links Google will show for your website, you can help them pick the right ones with internal linking and other SEO practices. When adding the links, use relevant anchor text to give Google and users a hint on what the target page is about. Monitor how many people are actually clicking through to your website from search engine results pages. A high CTR indicates that your meta tags and titles are effectively enticing users to click. It does not matter if you are focusing on local SEO or ranking nationally.

• Creating a bulk upload spreadsheet allows for editing business information for multiple locations simultaneously.
• Sharing high-quality content on social media is essential for improving your website ranking.
• But it can also be helpful to add some additional photos to highlight different aspects of your business.
• Because you can click on a number in the “Domains” column to see exactly which websites are linking to these broken pages.
• This is a mistake we see all the time when performing SEO audits.
• A mobile-optimised website also enhances the user experience, leading to longer visit durations and lower bounce rates—both of which impact your ranking.

Social

Collaborating with influencers in your industry can help you gain exposure to their followers and attract more traffic to your website. By partnering with influencers with a robust online presence, you can secure valuable backlinks that significantly impact your website ranking. User-friendly navigation plays a vital role in keeping visitors engaged on your website. Transparent menus, intuitive navigation bars, and easy access to essential pages can create a positive user experience. This improves your website ranking and encourages users to explore more of your content. The right keyword is relevant to the focus of your website, valuable to your target audience, and possible to rank for given your current domain authority.

The goal is to get your content in front of people who can potentially link back to your site and share your content widely. If your pages are already ranking on Google, you don’t have any serious technical SEO issues with your website. Nevertheless, it’s worth reviewing some crucial elements that can help your rankings. Go to the Organic Search Report and set the Position filter to show only keywords in positions 5 to 15 of Google. Secondly, you need to make sure that those strategies will not eventually SEO Anomaly produce a penalty that altogether knocks you out of the search results.

This signals to Google that your site contains useful content on these topics, which increases your ranking for related terms as well. Collectively, this generates a large amount of qualified traffic to your website. Google used to penalize sites that got backlinks from these link farms, but now they say they no longer penalize you. They do a pretty good job identifying link farm sites, but you should submit a disavow list of such sites that link to you so Google knows you don’t want anything to do with them.